Features / Live Commerce
LIVE COMMERCE
Sell where your audience watches.
Live shopping for content creators on TikTok Shop and Instagram
Tag products mid-stream. Your audience checks out without ever leaving the app.
THE PROBLEM
Your audience is watching. Most creators can't sell in the moment.
70%
of creator merch sells out in under 48 hours when live selling is enabled.
Why live selling fails for most creators
No way to tag products during a live stream
Viewers leave to search Google instead of buying instantly
Sales data never makes it back to the next live session
Every minute without in-stream checkout is money walking away from the live.
HOW IT WORKS
Convert in the moment, not after the link in bio.
The window between 'I want that' and a checkout screen is the whole game. We make it disappear.
Tag during the live
Drop product tags into your stream as you wear them. Viewers tap, check out, and stay watching.
TikTok→ LIVE DROP EVENTS
A multi-channel premiere
Your feed becomes your store
Shoppable stories, lives, and grid posts all pull from one synced catalog. Post once, sell everywhere.
Instagram→ ONE CATALOG
Sync once, sell everywhere
Right product, right channel
Silueta watches what your audience reacts to and tells you which product belongs on which feed.
Channel AI→ CHANNEL AI
Right product, right feed, every time
Stop losing the sale between the live and the checkout.
Sell the moment your audience asks for it.
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